Strive CEO Matthew Cole Backs Push to Eliminate U.S. Bitcoin Capital Gains Tax

Matthew Cole, CEO of Strive Asset Management, has publicly endorsed efforts to abolish U.S. capital gains tax on Bitcoin ($BTC), aligning with a growing chorus of advocates who contend that such a change would accelerate the cryptocurrency's use in everyday transactions. The comments were made in response to a post on X that read, "Removing Capital Gains Tax from Bitcoin is the single most important thing we can do for Bitcoin adoption." The post argued that eliminating the levy would encourage people to use Bitcoin as money rather than as a purely speculative asset.

Cole replied to the post with "I agree" and went on to describe Strive's ongoing engagement with lawmakers in the U.S. capital. "Strive is actively engaging DC regularly to make this happen and putting money to work on this initiative through the Bitcoin Policy Institute," Cole wrote on X on June 7, 2026, from the account @ColeMacro. The Bitcoin Policy Institute is a research and advocacy organization focused on Bitcoin policy issues in the United States.

While Cole endorsed the proposal, he cautioned that legislative progress is likely to take years. "Although I suspect the timeline to make this happen is long, we will not give up until we win," he said. He did not identify any specific legislators who have signaled support for the measure or provide a projected timeline for action.

Strive Asset Management has positioned itself as an active participant in U.S. crypto policy debates, framing Bitcoin as a long-term store of value. The company's push to eliminate capital gains tax on $BTC is part of a broader industry effort to integrate the asset more fully into the mainstream financial system, though no formal legislation has yet been introduced in Congress to advance the proposal.